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Currently, many employees are on the go. They have to travel from one place to the next in order to conduct their business. Companies have realized that all of the traveling is a marketing opportunity. By giving them custom computer cases, the employee has a nice product that will help promote the company he works for while on the go.

Less and less business is conducted in the office. Now, employees find themselves out amongst the world, conducting their business at other companies, and at WiFi hot spots. When employees use custom computer cases they are showing the world the company that they work for and that they are proud of their company. It is the kind of advertising that can push one company ahead of another.

A nice looking bag can be cost effective advertisement. Instead of spending thousands of dollars on a large marketing campaign, business owners can allow these types of bags to do all of the advertising that they need at an affordable cost. Also, the advertising will continue well after the bill has been paid.

Custom computer cases come in all different styles. They can be plain or fancy and everything in between. Some are on rollers, while others go across the shoulder. No matter what the style, they offer invaluable marketing. The style can be chosen based on the company. A more casual company may not want to have a leather bag and might go with something simpler instead. Whatever the taste, many options are available to companies.

Companies can get bags for their employees that can hold everything they need for meetings on the go. That way, employees can grab their laptop and all of their other items when racing out the door. They will not forget any of their things, because they will be all together.

Companies are able to make their businesses a household name by using this method. Nice looking custom computer cases with the company logo on them will attract attention and cause people to begin to recognize the company name. They may even start to ask questions about the company to the employee. This will allow for word of mouth about the company to spread, which is an incredibly powerful advertising tool.

These products can compliment the worker who has to travel constantly. He will appreciate having such a nice item, and his company will benefit from it as well. The bag will serve two purposes in that way, which means that it will be a success for both the employee and the company. That success will make it well worth the cost of purchasing the product.

My Logo Imprinted offers promotional merchandise at affordable prices. They have a wide variety of products, and they will also create products that their customers want but are not in their inventory. The company has a fast turnaround service and the best imprinting capabilities in the business. Many companies go to them to get their logo imprinted on merchandise. For more information or to make a purchase, visit them online at www.mylogoimprinted.com.

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When at a trade show, a business is expected to give away products. However, that can get incredibly costly. On one hand, they want to distribute something that will have their branding information on it. On the other hand, they want to be able to afford what they are distributing. That is why many businesses have started usingpromotional mugs to market their company.

Promotional mugs are popular for a large amount of reasons. They are incredibly cost effective. When bought in bulk, companies can cut the costs of them even more. This makes them an affordable marketing tool. While other items might be very expensive, an item such as this can be given away at a trade show without the company risking a huge loss. It is the type of advertising that manages to pay for itself because of the low initial fee.

They are also highly useful. Promotional mugs can be taken out by customers first thing in the morning when they pour their coffee. When they see the company branding information, they will immediately think of the products and services that company offers. That connection causes them to be more inclined to seek out the company when they are in need of the type of services the company offers.

These types of items can be used by anyone. While certain items are only used by certain people, these items are able to reach everyone. Most people take out a cup to get something to drink in the morning. With a giveaway such as this, that cup can have company information for the world to see stamped right on the side of it.

Promotional mugs are not only for home use. They can also be taken to work and brought on trips in the car. Friends of the customer will notice them and ask questions. This kind of talk can be incredibly helpful for a business. It can generate positive words about the company that are invaluable when trying to lure customers.

These products offer a lot of advertisement for a small price. Products such as these continue to advertise for the company for years. Every time the product surfaces, questions can be asked and answered, and more customers can find their way to that business.

It is not only about marketing, though. It is also about getting a connection with the public. Free items such as these can help to create the connection that is needed in order to do well. Customers feel as if they are being treated well when they are given free items. They are prone to remember the company that gave them something at a trade show or other event. When they need a service that the company offers, they are then more likely to go to that company.

My Logo Imprinted offers well made products at an affordable price. They have the best imprinting service in the business, and they offer stellar customer service. Their products help businesses advertise in an affordable way. For more information, visit them online at www.mylogoimprinted.com.

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Throughout the last year I’ve tested many different ways to build my optin list. Some worked well, others didn’t work at all. An overview on the best methods to build a huge opt-in list can be found in this article.

Have you ever wondered how those Top listbuilders got their huge lists? Don’t wonder, read this article and you’ll understand why some people struggle to get signups and others are getting tons of signups each day.

There are different methods to build your list and as a beginner you should start with the most basic methods. The listbuilding beginner should set his first goal of getting 1000 opt-in subscribers. Once you have a list of 1000 people you have more marketing power and your list will grow much faster. The best methods to be used for getting the first 1000 subscribers are Traffic Exchanges, Credit Based Safelists and Giveaway Events. With these 3 simple methods you can build up a list of 1000 subscribers in as little as 2 months.

The next step is to set your goal to 10.000 subscribers. This of course needs some more marketing techniques. Once you have a list of 1000 subscribers you can start to do ad-swaps with other marketers so that each of you gets more signups. You should also start your own Giveaway Event or even your own Membership Site.

For me the 2 best listbuilding methods so far were starting my own Giveaway Events and launching my own Membership Sites. The reason why these 2 are so good is because they include an affiliate program. Affiliate programs are great listbuilders for the owner but also do they offer huge benefits for the affiliates.

If you want to build up huge lists of 50.000 or even more subscribers, then you need to have your own products or membership sites. Through a product or membership site launch you list can grow by 10.000 signups in one week. Also will these give you a steady growth of your list, because finally it all comes down to how many signups you get every day.

So I hope you like the here described methods for building your opt-in list. Once you have experienced the power of a product launch, you’ll agree that this is the most powerful listbuilding technique on the planet.

All you need to do now is to take action. Go out there and get the signups for your opt-in list. It’s a lot of work that you need to do once but the profits will be there for months to come because you can always send out a promotion to your list and make sales for an affiliate product. Also several promotion methods will result in long term traffic which means you get more and more signups to your list.

An increasing number of signups means more promotion power and more income for you. Imagine having a 40k list… what kind of Joint Ventures you could do to easily grow your list to 100k.

So it all starts out slowly but it can grow to a huge income. The money is in the list, that’s what everybodys says and I won’t tell you different!

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With the current economic state, more and more people are looking to make money online and generate some extra income. One of the easiest ways to start making money is through online affiliate marketing.

Affiliate marketing is a mutual relationship between a product vendor and a person promoting that product - the affiliate. The idea is that the affiliate tries to generate sales of a certain product, and in return the vendor pays that affiliate a commission on the sale.

It’s a win win situation for all involved since the vendor only has to pay out once a sale has been made and money is in his pocket, and the affiliate can take advantage of a ready made product to sell.

Commissions for affiliates vary greatly. Some physical products may only pay out 1-10% commissions which really are not a lot. However, because of the small margin of many physical products, this is all that the vendor can afford to pay out.

One of the best ways to earn larger commissions is through digital products like ebooks and other information products. Ebooks cost nothing to produce, store or deliver and so the vendor is able to give out high commissions. Sites like Clickbank have a database of products that people can promote and earn up to 75% commissions on all sales they generate. Some vendors even offer incentives above those values if you can produce a larger volume of sales.

If you are just getting started in affiliate marketing, the best place to start is with digital information products. The two main affiliate networks are PayDotCom and Clickbank. Both of these have a large selection of products, in multiple different markets that you can promote. One of the benefits of PayDotCom is that they offer more high end products - with prices over $1,000.

This means that even with a 50% commission, you could still earn $500 per sale. Clickbank on the other hand has much lower priced products typically ranging from $27-$97 in price.

Another alternative form of affiliate marketing is based on a pay-per-lead method. Instead of getting paid on every product sale generated, pay-per-lead (or PPL) programs payout for every person who fills out a short form requesting more information. Typically the payouts are lower than for a sale, but because the end user does not have to pay anything to complete the form, conversions can often be quite high. Some of the highest paying PPL programs are based around legal and financial programs.

Google Adsense is also an alternate form of making money online as an affiliate. With Google Adsense, the affiliate places a small amount of code on their website which displays ads from advertisers on Google’s Adwords network. Every time a visitor clicks on one of these ads, Google shares some of it’s revenue for that ad with the website owner. While it is relatively easy to get started with adsense, it does require a significant amount of traffic and clicks to make any real money since you may only be paid a few cents for every click on the ad.

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Advertising can be incredibly expensive for businesses. Many businesses have collapsed due to the steep prices associated with visual and print media. There are other options available to businesses who want to advertise without suffering a negative financial impact. Companies have found that the use of a promotional product can help increase sales without costing them a lot of money. They are able to get the business name out without greatly increasing their advertising budget.

When looking for a promotional product to help increase sales, businesses must make sure that the item looks professional. A cheaply made product will not help the company. Instead, they need to go with a company who uses quality materials to make all of their products. Customers appreciate quality, and if they receive a quality item from a business as a marketing tool, they are going to assume that the business offers quality service as well.

Speed is another important factor for businesses to be mindful of before ordering a promotional product. Certain companies take an excessive amount of time to make and distribute the items, while others are quite fast. In order to get the advertising in place, businesses need to go with a company that can get the items to them quickly. Companies vary in production time from days to months, and that needs to be researched before committing with a certain company.

Selection is also very important. A business should have an extensive amount of items to choose from so they are able to find the item that best represents the business. Businesses can then choose items from fun to functional, depending on what they want the item to represent. A large selection also allows businesses to tailor the items to a certain event. That means they can give items away at trade shows or company functions, as well as give them to employees.

Price also matters quite a bit. A promotional product is meant to be an affordable way to advertise. If companies spend too much money on the process, they are missing the main point. Just as speed and quality vary from company to company, price does as well. Prices range from affordable to incredibly expensive, and customers need to realize where a business stands before giving that company business.

The abilities of the company also matter. If a company has design capabilities, they can help consumers create a high quality product that looks great. However, if the company does not help with the design at all, that can cause a problem for those who are not artistically gifted.

My Logo Imprinted is a company that has all of the above mentioned qualities and more. They use quality materials in all of their products, get their items through production within days, and offer affordable pricing. They also offer an extensive amount of items that rivals other businesses. They have a design team that can help customers design their products. The design team can also completely design the items for their customers. For more information or to place an order, visit them online at http://www.mylogoimprinted.com.

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When it comes to ensuring success in your affiliate marketing campaign a good set of strategies always comes to your rescue. Here are some fool-proof strategies to adopt.

1. Use Pop-under Adverts on Your Sales Page Instead of Popups

One of the mistakes affiliate marketers who sell products online do is that they use popups for capturing visitor’s personal information or to advertise another program, offer, etc. Popups are annoying since they distract the visitor’s attention. This can mostly annoy customers and they could easily close the browser’s window before it even loads. Moreover, pop-ups are blocked by many browsers today, so they are not seen by your visitors… Hence, the best method is to use pop-under ads that continue to load up across the background. This method is not so intrusive and much more effective than pop-ups. The results show that pop-unders or pop-ins receive much higher response rate than old fashioned pop-ups. By utilizing the pop-unders correctly, you can easily build a mailing list, collect customer’s information and get much more contacts of potential customers and this way earn much more commissions in the overall process.

2. Cloak Your Affiliate Link

Customers have become smart enough these days to know the difference between a regular link and an affiliate link. All they need to do is to hover the mouse over the link and the target link is displayed on the status bar. This way they can easily replace your affiliate id with their own and get the commission for buying the product themselves. If you want to direct customers to your promoted product’s sales page successfully without them knowing it is an affiliate link make sure to cloak the URL. You can use a variety of cloaking methods and direct users to a new window that has your merchant site. This way, customers will not move away from your affiliate site and you get more commissions. There are some free cloaking services online, however, make sure to check them out if your affiliate link works properly when you cloak and that your (affiliate’s) name is shown on the product’s order checkout form since some link cloakers distracts an affiliate link and you might not receive a commission. When you find a good link cloaking method, always cloak your affiliate links to protect affiliate commissions.

3. Consider Using Hover Ads

Instead of the age old pop up adverts which tend to flood a user’s screen it is a good idea to look at using hover ads. These occupy the existing page in a corner and leverage JavaScript and HTML resulting in what is called DHTML. You can use these for your opt-in subscriptions, testimonials, specific company news or information, announcement of new services and products etc. Most of the time, hover ads have a larger success ratio than conventional pop up ads.

4. Use Simple Banners Instead of Flash

Many affiliate marketers think that merely using flashy banners will help attract more customers and commissions. However, that is the exact opposite of what really happens. When you have a flash based banner it takes far longer to load than a regular banner. This means that on the customer’s browser the rest of the page would have loaded and only the banner would be left. This is bad news if you want your banner to market your products for you! Moreover, if you run your own affiliate program and provide banners for affiliates to select and use for your product’s promotion, make sure they are well designed, but at the same time does not take a lot of disk space. Provide many different sized banners, so your affiliates could select whatever they want.

5. Use Informational, Textual Ad Links

Instead of highly promotional advert links use the more sober textual based ones. These are more informational and value-driven and also tell your customer why your product and website is so great for them. Customers will be more likely to click on such links and thus you stand to gain more commissions.

6. Reviews Can Work Wonders

If you have been in the affiliate marketing business for sometime then you obviously know the tremendous value in reviews. By writing reviews which are neutral and yet advertise the benefits of the genre of your products, you are educating and making the customer interested to purchase your products. Customers will be influenced and more likely to buy getting you more commissions. In order to increase your product sales even more, just order some paid reviews about your product on the niche blogs or websites. Reviews not only gives your product more exposure, website visitors and customers, but they also increase your product’s and brand’s awareness throughout the Internet. It’s a definite way to increase your sales.

7. Use Article Marketing and Link to Your Product’s Review to Get Customers

If you are using article marketing techniques you could place a URL to your reviews on the products being promoted through articles. This way, users get to read more about the product and get further interested in buying the product. The link to your product’s review drives you interested visitors and when they read more about your product in the review, there are much higher chances that they will consider buying.

8. Protect Your Affiliate Commissions

There are plenty of stealware software today that pry on commissions and steal them from unsuspecting affiliate marketers. You can use software specifically designed to prevent such activity and combine it with link cloaking methods to prevent such fraud.

Egidijus Andreika is a creator of Click2Sell.EU Affiliate Programs Network. Sell digital products online and run your affiliate program. Get paid instantly, provide easy payment options for customers, recruit affiliates. Affiliates

E-mail marketing is an important component for the growth of any online marketing business. For an online entrepreneur, it is essential to understand and formulate marketing campaigns to generate fruitful results and to emerge as a long-term successful competitor.

In recent days, many people are diverting towards e-mail marketing, particularly housewives, who think to start some kind of hassle free home based business.

What Is E-mail Marketing?

E-mail marketing is somewhat a type of direct marketing, which uses electronic mails to communicate with the audiences or prospective customers. In a broader sense, each e-mail sent to a current or potential customer called as e-mail marketing. Below mentioned are some reasons, why online businesspeople send e-mails:

1. Online businesspeople often send e-mails for a common purpose of improving relationship with their old or new customers. At times, they also send e-mails to have repetitive business or to cheer up the customer loyalty.

2. They also send e-mails to acquire new customers or persuade old customers to purchase something.

A research conducted in the year of 2000 showed that network-marketing firms in the U.S. had spent around $400.00 millions on e-mail marketing.

Hence, e-mail marketing is an ideal way to make money online. Do not listen what critics utter about e-mail marketing, as millions of individuals access their online accounts and there is a great possibility to get some prospective customers.

Tips To Build Successful E-mail Marketing Business:

Below mentioned are four crucial steps to establish a successful e-mail marketing business:

1. Enter into a Lucrative Market: Try to find a market, which provides easy online cash flow. Markets such as, work from home market, weight loss, relationships or golf are certain example lucrative markets of recent times. These markets offer great opportunity to make quick money online. Beginners can refer some books or sign up for a few newsletters to get more information on how to find an effective and profitable niche market for e-mail marketing.

2. Sign-up for Autoresponders: Use various types of autoresponder services. People may find several standard autoresponders for immense customer support. Apart from this, they are also famous for their productivity rates and flawless control panels.

3. Establish Opt-in Page: Opt-in Page needs to be easy and organized. It needs to have an attractive headline with a few beneficial points.

4. Advertise Opt-in Page: Begin by posting forms, creating Pay-Per-Click ads or writing quality articles for article directories. These help to generate fast and good website traffic to opt-in page.

5. Send Information: It is an added advantage for an e-mail marketing business to send perfect and useful information to prospects. Send them a lot of free content to establish good customer relationship before selling anything.

Advantages:

1. With e-mail marketing, an online marketing entrepreneur may distribute information to a wide range of potential and specific customers at an affordable rate.

2. As compared to other mediums such as printed newsletters and direct mail, it is much inexpensive also.

3. It is an instant procedure, since an e-mail takes only a few seconds or minutes to reach the targeted destination across any part of the globe.

4. Marketers can make repetitive dealings in an affordable and routine manner with effective e-mail marketing methods.

Lynn Bistradenet is the founder of http://1homebusinessidea.com , a website that offers ideas and free tips on how to start home based business. Her website also offers report on

Feel Like Giving UP?

As a Leader in your company, you are going to find there are times that you and your folks can get a little discouraged, or in some instances, a lot discouraged, and that requires what we at DFTI call “Discouragement Management”.

You MUST be able to get your people as well as yourself back on track and out of the slack.

How do you do that?

It starts with an understanding of what discouragement really is, and what creates it, and then what to do to get rid of it, and ALL Leaders need to know this.

First off, discouragement is simply an emotion that replaces courage, or the will to continue.

And just like the words displace, distrust, or dislike, this emotion creates the opposite of what once was..it is the Silent, Deadly Thief in a Distributors life, and you must know how to handle it.

There are basically 5 things that create discouragement in this business, and all else revolves around them:

1) Questioning yourself.

All discouragement starts with questioning yourself, conciously, or subconciously..those deadly words -”Can I really Do this?” and it echoes in their heart.

2) Lack of Results.

This is a biggie. You can eject yourself from this business with no results. And this starts with questioning you, which sabotages your actions, which cripples your results.

3) Expectations too high.

This is done almost daily in this industry. The new person does not yet have the skillset to build a million dollar business, but expects to, and when it does not happen quickly, they think they cannot do this business.

4) Listening to the Wrong People.

This can discourage quickly, as people that the new distributor knows becomes negative and the distributor is not

inoculated to fend off the arrows. (This is a Must!)

5) Loss of a Vision OnFire.

People do this business to Increase, Empower, or Improve something in their life. All Leaders know this. After you have been in a while, you can lose the Fire for your Vision, because slowly, silently, Doubt has crept in, created by distractions, or Lack of Focus, or lack of Empowering Relationships…growing into a Discouragement Tumor, then Cancer.

ok….What can we do to battle this?

1) First off, understand that most Discouragement is caused by Set Backs in the Distributors Heart.What can create these Set Backs? We have found that most are caused by one thing:

Communication Errors.

We get paid to do one thing –Communicate with people! And when Set Backs happen, most can be traced to the communication power (or lack of it) in the new person’s effort. Sit down with the new person, (or your upline if you are down and out), and walk through the Prospecting with them to see if they have enough folks to talk to.

Go through how they are contacting people and listen live as they do it to see where the breakdown is. Take notes. Listen to their Presentation, and see where the breakdown is, as well as the Getting the Decision, and handling objections.

Somewhere in there, you will find the problem, I promise. Whether it is too weak communication, non-conviction communication, lack of enough communication, too much communication, or too strong communication, you will find the glitch.

And do not forget the “inner communication” within ourselves as we speak to others…If that is negative, so goes the appointment.

2) Have Home Office call the Down Distributor (someone of notariety) and chat with the distributor to encourage them.

A little ‘Special Attention” has refired many down folks into SuccessInfernos! Also have a Top Earner call them as well and tell the Distributor about their own hard times and challenges..

3) Micro-Event a day.

What is that? Sit down with the new distributor, and make a list of easy, small actions you KNOW will be successful ( 5 phone calls, 5 letters out, 5 new prospects, etc) and celebrate their efforts and small successes. They MUST get back to

expecting Success, no matter how small, through micro-events.

4) Say the 4 Power Words.

Over and Over and Over, say the Most Powerful Words In Downline Building..

I BELIEVE IN YOU! (Do you know how long it has been for most people since they have heard those words? YEARS!)

This is what we call “Battered Heart FirstAid”.

WARNING: Some folks will become discouraged and when you try to help, will become almost co-dependent.

Always say ‘I cannot and will not do this Business For You, for that would cripple you. So I need to find out what is wrong, and correct it..so you can do this in a more Powerful Way..”

So In Summary — Special Attention, Focus on the Process, and Ignite their Hearts with the 4 Power Words.

Discouragement Management is Imperative in this Business, as all Entreprenurial Ventures. Take the time to ReEmpower the individual, and to ReFire them for Success with the above Suggestions.

And all you need to say to radically change their paradigm, is “I believe in you, and I see Great things in you, you dont even know they are there. LEAN ON MY BELIEF while we go through this valley, and I promise you, we WILL get through this, because as a Leader, I believe in the A.D.I.T. Principle..”All Dicouragement Is Temporary”…and you and I are in this For PERMANENT Results! Now this is what we are going to do First…”

blessings…doug

Doug Firebaugh is one of the top MLM Network Marketing Trainers in the world. Over a million people a month read his training ezine. He spent the last 7 years traveling the world speaking and training on Success. He lives in Birmingham Michigan, and you can receive a FREE subscription to his training ezine- The MLM Success HEAT- at: http://www.passionfire.com/pf_heat_4.html http://www.passionfire.com

You’ll hear lots of marketers talking about a big pay out. If you want the same, you’ll find they always have one thing in common: an Internet marketing course. Generating a continuous stream of money on-line is generally difficult unless you have a specific skill-set to offer a unique service or you have a product of your own to sell. Within this article you will find three ways to create you own Internet marketing course if you chose this is right for you.

Product Creation Method #1 – Use Private Label Rights

One of hottest trends in online marketing these days are Private Label Rights, more commonly referred to as PLR. In short, PLR means taking an existing product or item for which you have purchased the PLR rights, make it your own product and sell it. PLR rights basically mean “The Rights to Label it as your Own”. The problem with them is everyone else has access to a lot of them which can render most of them virtually useless. However if you can secure the private label rights to a product that isn’t widely known then this could be a cash cow for you. Just hire someone to rebrand the product, repackage it with your own graphics and promote it and wait for the money.

Product Creation Method #2 – Create Videos

If you haven’t noticed by now, videos are becoming the wave on the Internet. This same trend applies to online Internet marketing courses. With videos, customers can be given step by step instructions that they can follow along with. A different but terrific way to utilize video is by making instructional videos around a product for which you are an affiliate. After you’ve made some instructional videos about the product, you can offer them for free as a gift for those that purchase the actual product through your affiliate link.

Regardless of which video-method you choose, keep in mind a video is going to make a deeper impression than a written report any day.

Product Creation Method #3 - Perform Interviews and Record the Audio

Additionally, especially when compared to PLR, this method is not widely used so you it will be easier for you to stand out of the crowd. Best of all there are a ton of marketers who will give you an hour of their time in exchange for some free promotion. Just tell them that you working on a product you’ll be promoting heavily and you would like to include the interview as well as references and links to their product. Consider to tell them a bit about your marketing plan in your initial email or phone call so they’ll know the interview won’t be a waste of their time. They are very likely to agree to the interview if you inform them that you will be plugging their product or service into the course. You’ll be all set after you record the interview in decent audio quality and adding some packaging.

There are many ways you can make a profit over the Internet. Writing an eBook, creating and selling graphic artistic work, or creating a software template are just a few other common ways to make money online. After you have created your own Internet marketing course make sure to find affiliates who will promote it for you. Deposit your checks, and remember to send me some of the proceeds

Jos is a long-time online marketer and runs many blogs including one that explains a wide variety of Online Marketing concepts to beginners. His site can be found at www.omalamarketing.com

To build your network marketing or MLM business, you need to do two things: generate leads and convert those leads into members of your downline.

The bottom line is that to make serious money in the MLM network marketing industry, you need to learn how to “close” your leads and recruit them into your opportunity.

This is a very important point for many network marketers, especially new people, since most are not trained salespeople and find it difficult to pick up the phone and call a prospect to try to “sell” them on their MLM opportunity.

The article will cover the two most common methods of converting leads into team members for the network marketing industry: “active closing” and “passive closing”.

Active closing involves directly selling a prospect on joining your network marketing opportunity, either over the phone or in person.

Important points here are:

* overcoming objections

* learning why the prospect wishes to become involved in a home-based business and then appealing to their emotional “triggers”

* moving the prospect towards making a decision to join your network marketing opportunity

Since this method requires sales skills, it is often advantageous to enlist the help of an experienced salesperson, such as your sponsor or another member of your upline.

This can be accomplished by using techniques such as 3 way calling.

The downside of active closing is that often a person will feel pressured into making a decision, join your company, and then experience buyers’ remorse.

These individuals will simply never participate in the business, and eventually drop out.

This does not help you build your business at all.

For this reason, passive closing may be a preferable alternative for sponsoring more new reps.

Passive closing is a process where you allow a prospect to make their own decision to join your company, as opposed to “talking them into it”, as in active closing.

For passive closing to be effective, it is essential that you have marketing tools in place to do the selling for you:

* a high-converting lead capture page

* an autoresponder series that provides valuable information to the prospect every 2-3 days

Passive closing not only involves allowing the prospect to make their own decision to join your opportunity, but something much more important:

It attracts people to you because you position yourself as a leader.

Let’s look at how passive closing employs the powerful process of attraction marketing:

First of all, when you generate a network marketing lead, your thoughts should center on whether or not the prospect is qualified to join your business.

How do you qualify the prospect?

1. Call them and introduce yourself.

This lets the prospect know that you are a real person.

When speaking with the person, DO NOT try to sell them, but ask them questions to get a “feel” for who they are and what they are like.

Look for reasons why you may NOT want to work with the person.

The prospect will be influenced by this attitude of yours and be attracted to you because you are conducting yourself like a leader, not like someone desperate to make a sale.

The important point to remember is this: sponsoring the wrong people in network marketing costs you time and money!

2. Only give your contact information to people you get a good “feel” from.

Direct the prospect to a business overview page, or a recorded call.

Don’t chase them, let them come to you.

Remember, the individual is already in your marketing pipeline, having come through your lead capture page and being subscribed to your autoresponder, so they will be receiving marketing messages from you.

3. When they do call you:

Answer their questions in a friendly manner.

Other than that, remain silent.

By remaining silent and not asking the prospect to get started, this forces the prospect to keep the conversation going and fill those “awkward” quiet spots, often with questions like, “So, how can I get started?”

This is actually pretty powerful closing.

In conclusion, passive closing can be an effective method for sponsoring more reps, especially for new distributors who lack active sales skills.

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